Indeed somebody seems to have stumbled across a trial site that Three are running at the moment in tandem with one of their content partners.
The site is still dedicated to 3 customers and is very much like the m-sites they already run.
It is indeed the 1st step towards more open access but with all this bad press at the moment about jamster and that bleeding frog , its probably not the best time to trumpet ring tone sites.
In fact suprised 3UK dont inform the world that they dont allow certain premium texts and seem to have no problem blocking them yet O2 etc claim it is so difficult.