3GScottishUser
14th December 2005, 07:55 AM
From Forbes (14/12/2005):
TOKYO (AFX) - NEC Corp will scale back its overseas mobile phone equipment business to cut operating losses, the Nihon Keizai Shimbun reported without citing sources.
The report said the company will stop the development and sale of cheap cellular phone models in China to specialize in high-performance handsets that sell for 30,000 yen or more.
It will also reduce its lineup to 15 models next fiscal year from 30 previously and will cut its sales network to 2,000 stores from 2,500 by closing unprofitable shops to bring down sales and marketing costs.
The report said the company will likely lower its sales goal next year. NEC's middle and low-end models selling for around 15,000 yen account for 40 pct of its handset sales in China.
Meanwhile, NEC will halt new development of third-generation handsets for British telecom provider Hutchison 3G UK because the business no longer appears profitable as price competition heats up, the report added.
http://www.forbes.com/technology/feeds/afx/2005/12/13/afx2390039.html
TOKYO (AFX) - NEC Corp will scale back its overseas mobile phone equipment business to cut operating losses, the Nihon Keizai Shimbun reported without citing sources.
The report said the company will stop the development and sale of cheap cellular phone models in China to specialize in high-performance handsets that sell for 30,000 yen or more.
It will also reduce its lineup to 15 models next fiscal year from 30 previously and will cut its sales network to 2,000 stores from 2,500 by closing unprofitable shops to bring down sales and marketing costs.
The report said the company will likely lower its sales goal next year. NEC's middle and low-end models selling for around 15,000 yen account for 40 pct of its handset sales in China.
Meanwhile, NEC will halt new development of third-generation handsets for British telecom provider Hutchison 3G UK because the business no longer appears profitable as price competition heats up, the report added.
http://www.forbes.com/technology/feeds/afx/2005/12/13/afx2390039.html